Hastings Tile and Bath Relaunches as Hastings Bath Collection.

Hastings Bath Collection, formerly known as Hastings Tile and Bath, announces the launch of its new name and visual identity. While tile will remain a part of its product offering in its NYC showroom, the new branding more accurately reflects the depth of the company’s extensive bath collection range. 

As a brand that has matured over 138 years from its roots as a pavers and tile company, Hastings Bath Collection is constantly evolving to meet the needs of its modern clientele, delving its focus deeper into reimagining bathroom decor and styling through the lens of design flexibility, modular design, and highly dynamic concepts. While Hastings has outgrown its sole focus on tile and created this new brand identity, its commitment to service, quality, and innovation remains unchanged. 

“Just as your luxury bathroom needs the occasional renovation, sometimes a brand identity needs a refresh as well,” said Bob Gifford, Director of Business Development at Hastings Bath Collection. “Our new energized identity aims to inspire design aspirations and encourage you to explore design possibilities that intrinsically adapt to your style, your space, and your individuality.”

With design-forward brands like VOLA and Veto Glass basins, Hastings brings the stunning work of global artisans and iconic designers to the US market. Rooted in its DNA, the brand continually strives to be a source of design inspiration and a gateway to discovering leading-edge, compelling design solutions that push creativity forward and adapt to its clients’ aesthetics. 

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